Session 204: Selling Against Radio – Part 1
Learn the strengths and weaknesses of local radio stations and how you can position your station most effectively against them! Click here to download the slides for this session
Read MoreLearn the strengths and weaknesses of local radio stations and how you can position your station most effectively against them! Click here to download the slides for this session
Read MoreLearn the strengths and weaknesses of the local newspaper and how you can position your station most effectively against it! Click here to download the handouts for this session Click here to download the slides for this...
Read MoreThis session contains the terminology, principles, and steps needed to read and interpret the Nielsen Ratings Book. Click here to download the handouts for this session Click here to download the slides for this...
Read MoreRon Steiner unveils more street-smart skills and covers what it means to sell strategically. Click here to download the slides for this session
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