Lori Lewis, LBS Social Media Expert and President of Lori Lewis Media, answers LIVE broadcaster questions! In this session:

  • To help promote our clients, is it better to mention in their commercials to check out their Facebook instead of their website? I’ve heard from clients that they are able to update their content on Facebook much easier than they can on their website.
  • Most times, we only do Facebook strategies, do you have other favorite social media outlets that you would recommend to us for a station group?
  • How do you get programming to buy in?
  • Should we be concerned with posting about things that might be divisive? For example, mask mandates…those always seem to get interaction, but do they cause too much of a negative effect?