Mike Costa, CEO of Costa Media Advisors and LBS Broadcast Expert, discusses how being effective in the recovering economy requires us all to be even more on top of our game than we needed to be before the shutdown. Being average is no longer an option. For the serious seller, there has never been a better time to be in the broadcast and digital marketing world. Discover how to help your clients plan their ad budgets for the road that lies ahead, when you should be talking with your clients, which clients to focus on, and both the internal and external advantages that are in it for you!

Bonus! For a Mark Levy budgeting spreadsheet, click here!