LBS Broadcast Selling Expert, Paul Weyland, takes LIVE broadcaster questions! In this session:

• Our company is pushing us to sell digital. What is the best way to incorporate digital marketing into a long-term radio campaign?
• Any ideas for the Textile industry? I am looking at potential big business in resort, hotel, and hospital linens, uniform rentals, and high end restaurant linen tablecloths.
• What are the typical gross profit margins for: Furniture, Jewelry Stores, and Kitchen Remodelers?