Selling with Automotive Data – Part 2
Gary Moore shows how to use the annually-published NADA data to your benefit when selling to local car dealers. In this session, he gives LOTS of details on where dealers...
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Auto Secrets for Broadcasters – Part 3
John Tkac presents auto secrets that all broadcasters need to know at the Oklahoma Broadcasters Association’s annual conference. A special thank you to Vance Harrison and...
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Selling with Automotive Data – Part 1
Gary Moore begins a series on how to use the annually-published NADA data to your benefit when selling to local dealers. In this session, he gives an overview of the...
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Auto Secrets for Broadcasters – Part 2
John Tkac presents auto secrets that all broadcasters need to know at the Oklahoma Broadcasters Association’s annual conference. A special thank you to Vance Harrison and...
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Auto Secrets for Broadcasters – Part 1
John Tkac presents auto secrets that all broadcasters need to know at the Oklahoma Broadcasters Association’s annual conference. A special thank you to Vance Harrison...
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Car Dealers Are Great Community Contributors
John Tkac explains why you should NOT try to tie a car dealer’s community contributions to advertising in an effort to sell more cars!
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Powerful Strategies for Selling More Auto Advertising!
Don’t miss this fast-paced session with John Tkac as he covers key strategies that you can employ TODAY to get more auto dollars for your station! This webinar includes a Q&A session as well.
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Why Auto Dealers Can Be Stubborn with Sales Pros
John Tkac explains how it is that a little girl selling Girl Scout cookies can easily get in front of an auto dealer and why it is often so difficult for you to get an...
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What Keeps Dealers Up At Night?
John Tkac reveals the reasons for your LOCAL auto dealers’ short decision cycles and how the reality of “Floor Plan Interest” can help you to close...
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The Luxury Auto Battle
John Tkac discusses the dogfight that your LOCAL luxury auto dealers are in and how you can use it to your advantage to sell more ads!
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