Political Advertising
Mark Levy discusses some of the issues that you need to consider when selling political advertising, a potentially profitable minefield that your state broadcasters...
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Broadcast Selling and Taking the Mystery out of Budgeting
Budget time is coming! But before you panic about having to get dozens of new clients to make your goals, come learn about some alternatives to ONLY growing your customer...
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Prospecting
Paul Weyland talks about the importance of prospecting and offers a whole host of great business categories that are often overlooked!
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Independent Coffee Shops
Eric Moore highlights some of the key elements that distinguish successful independent coffee shops and failures. This is great information for you to use to enhance your...
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T.O.P. Strategy
Wow! Gary Moore hands us a T.O.P. strategy for becoming the best-educated rep in your local market. In this segment, Gary takes an actual Ask LBS question (see the button...
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Halloween and November Holidays
Sally Kohn brings us some great promotional ideas that we can use around the themes of Halloween and Thanksgiving. These ideas will get you thinking beyond the normal retail...
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Automotive News
John Tkac highlights the “truck wars” that are going on out there and offers a record-breaking statistic on the average age of vehicle on the road that can open...
Read MoreNADA Data – Part 4
Gary Moore shows us how to use freely available marketing data to gain trust with local auto dealers. Don’t miss this! Click here to get to the MOST CURRENT data available from NADA!
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NADA Data – Part 3
Gary Moore shows us how to use freely available marketing data to gain trust with local auto dealers. Don’t miss this! Click here to get to the MOST CURRENT data...
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Why (and How) Broadcasters Can Speak with Authority about Website Strategies!
It’s critical for broadcast sellers to know how to consult their clients toward more powerful website exposure. The proper website strategy can expand their business...
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