LBS Broadcast Selling Expert, Paul Weyland answers LIVE broadcaster questions! In this session:

  • Do you have any headlines for florists?
  • I have been explaining to clients that packages and promos are great for good will, but don’t necessarily give them a chance at their best messaging. I am doing well at selling these, but want to move some to regular advertising. Is this a good or bad approach? Do you have other suggestions?
  • I’m an appointment setter for our sales department. How do I set appointments and bring information to the table without overstepping?