Did you know that you could be getting credit towards becoming LBS Sales Certified for watching this video?
Enroll in The BEST Program and get started today!

LBS Digital Expert, Greg Gibbons, answers LIVE broadcaster questions!  In this session:

  • In general, what digital services are stations finding success with?
  • Is there a best practice for what percent of my monthly sales revenue should come from traditional and what percent should come from digital?
  • If business owners are shrinking their marketing rep circle, and we’re not already in that circle, is there hope for us? What do I say when they tell me they already have their marketing people and plan in place?
  • How do I get over the hurdle where my clients feel like they need to speak to a digital pro when they buy digital and they think of me as only a broadcaster?