Relationship Selling Q&A – Part 2
Paul Weyland takes LIVE questions from broadcasters! In this segment:
- For someone who is new to radio sales, how do you start off a conversation with clients?
- How do you get a car dealer to call you back when they think they don't need to?
- I went from commercial radio to publicly-supported radio - do you have suggestions for making the transition and building relationships in this context?
- Have you found it more difficult to make face-to-face appointments in our connected world? How do you overcome their objection to "just email me"?
