Videos | Local Broadcast Sales

Overcoming Objections

Eric Moore brings us the three categories that 80% of all sales objections fall into and helps you prepare to have ready responses for them. Click here to download the...

Prospecting Wisely

Prospecting

Paul Weyland brings us great insight into how the majority of broadcast reps approach prospecting and offers principles we can employ to enhance those efforts!

Truths a Sales Pro Must Know and Understand

Best Practices

Buckle up and get ready to take notes! In this short video, Gary Moore discusses five key questions that build value and three keys to long term advertising...

Why Your Questioning Skills Need to be the Best on the Planet

Best Practices

Gary Moore discusses why Local Broadcast Sales professionals MUST have highly developed questioning skills in today’s competitive market! Topics covered in this short...

Using Data to "WOW" Your Clients and Prospects

Category Selling, Furniture Sales Ideas

Everyone talks about using the latest trends and information to improve your sales. Ever wonder how that is actually done? Gary Moore shows us some tricks of the trade in...

HVAC and Climate Control Repair Companies

Category Selling, Services Sales Ideas

Eric Moore discusses some promotion ideas beyond the normal “getting an HVAC tune up will save you money” spiel. Help your customers stand out from the clutter...