LBS Broadcast Selling Expert, Paul Weyland answers LIVE broadcaster questions! In this session:
- What you do say to the client who says they don’t have a budget for advertising?
- What would be your headline summarizing the old classic “What sets your business apart from your competition?”
- Would saying “your competitor has more business than he can keep up with” make me come across as not trustworthy? Is there a better way to phrase it?