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Broadcast and podcasting have evolved into integral components of the modern media landscape, captivating local and even worldwide audiences. If you sell, compete against, or want to be better acquainted with the complementary digital product, you’ll want to join us. Selling within a podcast blend of information, entertainment, and storytelling in compelling formats is a unique skill. Hear the strengths and weaknesses of how podcasts can expand your audience and your client’s advertising budgets.