Paul Weyland, LBS Broadcast Selling Expert, answers LIVE questions from broadcasters! In this session:

  • My focus has always been converting good clients to TFN status. It works very well, but I am wondering if the “5 year plan” is preferable for some reason I can’t pin down?
  • Can you please go over how to figure the gross margin again?
  • What strategy should I use when trying to close a business that looks busy, has a high price point and a high average sale, but they say they have no money?