Defeating Time Monsters – Part 2
Mark Levy shares his thoughts on how to defeat time monsters! In this session, he talks about the unhealthiness of being a workaholic, focusing on things you can control,...
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Tags: Best Practices , Defeating Time Monsters , Time Management , Videos
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Tags: Services Sales Ideas , Videos
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The Best Sales Ideas Need Your Creative Advantage
Gary Moore discusses how and why the development of your creativity offers you a competitive advantage over other media reps in your market and even within your own station!...
Read MoreTags: Healthcare Sales Ideas , Videos
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Doctor Visits via Skype?
Eric Moore covers a new and growing area in the health care world that should see continued growth before and after the Affordable Care Act is fully implemented.
Read MoreTags: Article , Ask LBS , Radio
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ASK LBS: The Future of Radio
Experts have long been predicting the demise of the local radio station. In the 1950’s, the cause of death was forecasted to be the television and in the 1970’s, it was home recording technolog. Current threats include satellite radio...
Read MoreTags: Article , Ask LBS , Chiropractors , Health Care
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ASK LBS: Chiropractors
The Chiropractic industry is one which could benefit from a solid ongoing radio campaign highlighting the various services they offer. These include: manual manipulation for...
Read MoreTags: Article , Ask LBS , Insurance
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ASK LBS: Marketing to Insurance Companies
There are several questions that you need to ask when you prepare to offer television advertising to an insurance company. 1. What type of insurance companies are you trying...
Read MoreTags: Article , Ask LBS , Health Care
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How can I increase traffic to a local Urgent Care clinic’s website?
First, ask your client what are the three most common reasons someone is going to come into their office and/or website. That information will focus their marketing message. Next, assuming your client’s measure for success is increasing...
Read MoreTags: Article , Ask LBS , Funeral Homes
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Any promotions ideas for funeral homes?
Of course! Here you go… Client testimonials I would imagine their key strength is the deep relationships they have within the community. They probably even have clients that are generational and are the funeral home of record for their entire...
Read MoreTags: Advertiser Interviews , Article , Ask LBS , Health Care , Healthcare Providers , Healthcare Sales Ideas , Promotions
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Have any promotion ideas for dentists?
First, great job on using National Dental Hygiene Month as a conversation starter. If you really wanted to go in with a big idea, why not pitch a “30-day dental health plan”? Think of it like an fitness plan, but it’s about getting your teeth...
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