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Growing Sales with Broadcast Sellers’ Four Essential Skills – Part 6 – Q&A

Chris Fleming, President of CD Media Consulting, takes LIVE broadcaster questions!  In this session:

  • In our market, pretty much everyone offers discounts, especially digital competitors. How do I survive if I don’t join in?
  • What helps to overcome a fear of first impressions? The one-call close is harder than ever, but starting longer relationships feels more daunting and less like moving the needle.
  • What strategies do you recommend for making tough calls, especially calls where you know that the prospect is tough and borderline rude?

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Growing Sales with Broadcast Sellers’ Four Essential Skills – Part 5 – Q&A

Chris Fleming, President of CD Media Consulting, takes LIVE broadcaster questions!  In this session:

  • Can you go into detail about what kind of traits you look for when you are hiring a new account executive?
  • Can you address how a salesperson’s success today can limit their desire to improve tomorrow?
  • What advice would you have for a salesperson who’s manager wants them to keep selling the same way but the team wants to improve the process?
  • Can you expand on the statement “Busy work replaces selling”?
  • Can you explain what you meant when you said “Protect the first 90 minutes of the workday”?
  • What does it mean to “make sure you evaluate each call right away”?

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