LBS Broadcast Selling Expert, Paul Weyland, takes LIVE broadcaster questions! In this session:
- It is harder these days to just drop in on a client without an appointment. How can I get an appointment and not have them feel it’s a potential risk for them to get COVID?
- Can you give some more headline ideas?
- When prospecting, do you go deep in a category and call on multiple businesses in that category or are you going through prospects in different categories at the same time?
- What if you get in contact with the decision maker but they are already on another station? Do you give up on that business or attempt again after a while?
